Graphic Design for Your Brand, Print and Digital Channels

We design logos, brand identities, packaging and artwork for print and digital use. Your proposal sets out the applications, concept options, revision rounds, delivery files and schedule before work begins.

You may be starting a brand, updating an established logo or preparing a product range for packaging. We begin with where the design will be used and what needs to stay. A business card, a website and a product label have different constraints, so we assess the work in its intended setting.

Choose the Design Work Your Business Needs

You can commission a single piece or a related set of applications from Piar Medya. A logo refresh, a full brand identity and a packaging range have different deliverables. We build the proposal around the items you need. Explore the graphic design disciplines and principles to identify the type of work your project needs.

• Logo design: Concept options, development of the selected direction and agreed usage versions.
• Brand identity: Colours, typography, logo rules and selected business materials.
• Packaging and labels: Product families, dimensions, information areas and printer requirements.
• Print design: Layouts and production files for catalogues, brochures, posters or signage.
• Digital design: Social templates, advertising artwork and versions sized for the intended channels.

An existing logo does not always need to be replaced. We review the available files, its legibility at small sizes and how it works on different backgrounds. If the problem is inconsistent application, keeping the logo and improving the supporting rules may be enough. Our corporate identity guide explains the parts of an identity beyond the logo.

From the Design Brief to Agreed Revisions

We discuss what your business offers, who it serves and where people will see the work. Examples you dislike can be as useful as examples you like. References help us understand the direction; they are not instructions to copy another brand. The questions in our brand identity brief example can help you prepare for that discussion.

Once scope is settled, we present concept options with their reasoning. The selected direction is developed through the agreed revision rounds. Concept count, revisions and approval stages belong in the proposal. Refining a selected design and requesting a completely new direction are different tasks; any effect on cost or timing is discussed before work proceeds.

We ask for consolidated feedback from your team, linked to a practical requirement. Knowing that a sign needs to be readable from across a street is more useful than a request to make it look stronger. Project timing depends on the concepts, applications and approval process, rather than a fixed deadline for every design job. Our design checks before publication can help make that feedback specific.

Files You Can Use After Handover

We agree the file list at the start. Logo work includes editable vector artwork, web SVG and appropriately sized PNG/JPG versions. Print projects need PDFs prepared for the printer's specification. Where a brand identity guide is included, it records colours, typography and usage rules. A single banner commission does not automatically include a complete identity manual. Use the color meanings and example palettes to explain the associations you want when discussing color preferences.

Vector artwork can scale across sizes; pixel-based images need a resolution suited to their use. Adobe's raster and vector comparison explains the distinction. An AI or PDF extension alone does not turn an embedded photograph into vector artwork.

We organise the delivered source files so another designer can continue the work. Fonts and stock materials may have separate licensing conditions. For example, Adobe Fonts explains that a client who needs to edit a design using the fonts may need their own licence. Receiving design files should not be treated as receiving every third-party licence.

Packaging, Printing and Final Approval

Product names, copy, dimensions and materials need to be settled before packaging is finalised. The manufacturer supplies the dieline or label dimensions; your business supplies and approves product information. We arrange the information within the design and coordinate the technical requirements with the printer.

Bleed and trim settings depend on the print job, as Adobe's print preparation guidance explains. A screen preview is not a printed colour proof. Where needed, we plan approval using a sample or proof before production. Design, print production and shipping costs are identified separately in the proposal.

How We Price Graphic Design Projects

Applications, concept options, revision rounds, language versions and delivery dates shape the quote. One label is a different job from a range of packaging in several sizes. Usable source files and ready copy can reduce the scope; missing photography or artwork that needs redrawing can add work.

We provide an itemised proposal instead of a universal package price. Our logo design pricing article discusses general cost factors; your project quote is based on the agreed deliverables. Requests for new applications are assessed for their time and cost before being added.

Send Us Your Design Requirements

Tell us which materials you need, where they will appear and whether you have a launch or print deadline. Share any existing logo and source files. If your site needs to follow the new identity, we can plan the website design work with a separate development scope. Our team is based in Konya, Türkiye, and meetings can take place online. Request a graphic design proposal to agree the deliverables and next steps.